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have you considered that activation could have had something to do with this!!! as bungie work for them. There biggest franchise is CoD and Xbox players have had the love ever since it went multiplayer online with access 1 month earlier. Also they have blizzard that has been pc only up until now. with Diablo 3 getting playstaion love. so this leads me to believe its marketing strategy. Activisions biggest rival is EA and they have gone to bed with Microsoft this time around so Activision have gone to sony and the only reason CoD hasn't done the same is due to a contract they have for timed exclusives with Microsofts. Which is normally a month. There is only one other thing to add to this......ITS ONLY A FRICKEN WEEK!!!