1.lootsplosions 2.writing 3.story 4.insane weapons(conference call anyone) 5.better gameplay(IMO) 6.more rewarding loot system 7.Tiny Tina 8.Mr. Torque Flexington 9.Handsome Jack(best villain ever) 10.nothing that doesn't belong(dancing I mean seriously) 11.4 player coop instead of 3 12. Money is called money not glimmer(glimmer sounds like a male strip club) 13.A different tone from most anything else(most games are super serious) 14.DLC is not completed on the disc and often is able to better than the base game 15. Badass Crater of BADASSITUDE!!!!!!!!!!!!!!!! There 15 now give me 5