You'd be right... If this was a static game. It's not. This is to cover content drops till September 2016. If people don't like it then they'll just go either to a subscription model or back to small Dlc content drops like the dark below @$20 a pop because the game needs new content every quarter to stop people leaving it, and content can't be free It's also how rock star funds gta online and all manner of mmos fund their content drops