No you don't get it. Just like EVERY mmo or multiplayer rpg, there is endgame content. Now the endgame takes place at level 40. They can't go past level 34. Its simple. Like buying a car that drives fine, but now the cool race track you used to love going to has a minimum speed limit of 40. You can call my point stupid all you want, but this isn't a new concept. WoW, Diablo and tons of other games have endgame content with minimum level requirements that change as new content gets added.